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Due to the prominence and name recognition of Chevrolet as one of General Motors' global marques, Chevrolet, Chevy or Chev is used at times as a synonym for General Motors or its products, one example being the GM LS1 engine, commonly known by the name or a variant thereof of its progenitor, the Chevrolet small-block engine. He also incorporated the Mason and Little companies.

In 1919, Chevrolet's factories were located at Flint, Michigan; branch assembly locations were located in Tarrytown, N. Mc Laughlin's were given GM Corporation stock for the proprietorship of their Company article Sept. In the 1918 model year, Chevrolet introduced the Series D, a V8-powered model in four-passenger roadster and five-passenger tourer models. Beginning also in 1919, GMC commercial grade trucks were rebranded as Chevrolet, and using the same chassis of Chevrolet passenger cars and building light-duty trucks.

GMC commercial grade trucks were also rebranded as Chevrolet commercial grade trucks, sharing an almost identical appearance with GMC products.

By 1916, Chevrolet was profitable enough with successful sales of the cheaper Series 490 to allow Durant to repurchase a controlling interest in General Motors.

After the deal was completed in 1917, Durant became president of General Motors, and Chevrolet was merged into GM as a separate division. Worth, Texas, and Oshawa, Ontario General Motors of Canada Limited.

In 1953 it produced the Corvette, a two-seater sports car with a fiberglass body.